>> Continuation from Eloqua vs Marketing Cloud – Architecture and Security When considering different use-cases and architecture there are few things to keep in mind related to the Data Model and related Data Processes. That being said, this article taps into some of the most critical aspects, as listed below. Table of Contents: Data Model… Read more »
>> Continuation from Eloqua vs Marketing Cloud – Introduction. Due to the major differences in core architecture, both platforms have significantly different data and security models. The following sections elaborate more on this, and what should you be aware of before making purchase decisions, or migrating from your existing platform. Table of Contents: Flat org… Read more »
Abstract With the exponential growth of Salesforce in the last few years, we often hear the same questions: Should we migrate to Salesforce Marketing Cloud?Is Oracle Eloqua better than Salesforce? etc. Even though both solutions classify as Marketing Automation platforms, the answer to Eloqua vs Salesforce Marketing Cloud is really not that simple. In the… Read more »